{"id":359,"date":"2015-12-21T07:10:43","date_gmt":"2015-12-21T07:10:43","guid":{"rendered":"http:\/\/pizza67illkirch.com\/jsmlive\/?p=38"},"modified":"2017-03-18T10:40:06","modified_gmt":"2017-03-18T10:40:06","slug":"need-for-website-redesign","status":"publish","type":"post","link":"https:\/\/jsmwebsolutions.com\/blog\/need-for-website-redesign\/","title":{"rendered":"Why you need your Website Redesign ?"},"content":{"rendered":"<p>\n\t<img fetchpriority=\"high\" decoding=\"async\" alt=\"Benefits-of-a-website-redesign-1024x1024\" class=\"alignnone size-medium wp-image-296\" height=\"300\" src=\"http:\/\/www.jsmwebsolutions.com\/wp-content\/uploads\/2015\/12\/Benefits-of-a-website-redesign-1024x1024-300x300.jpg\" width=\"300\" \/>\n<\/p>\n<p>\n\tDo me a favor and try to remember the last time you updated your website.\n<\/p>\n<p>\n\t<em>OMG, has it really been that long?! How is it still functioning?<\/em>\n<\/p>\n<p>\n\tHaha, we jest (kinda). But seriously, though: what&rsquo;s been stopping you? Maybe you&rsquo;re concerned about the cost. Maybe you think your website&rsquo;s doing just fine, thank you very much.\n<\/p>\n<p>\n\tWe believe that knowledge is power, so we&rsquo;re about to drop some learning on you and list the top 10 benefits of a website redesign. What can it do for you? More than you think&hellip;.\n<\/p>\n<p>\n\t<strong>Benefit #1: More Trust From Search Engines<\/strong>\n<\/p>\n<p>\n\t<strong>Caused by:<\/strong> A blog that is consistently updated with valuable content.\n<\/p>\n<p>\n\t<strong>Why this helps: <\/strong>Within the last few years, Google&rsquo;s algorithms have been updated to focus more on content: how good it is, how often it&rsquo;s added to your site, and how often people share it. Which means that redesigning your website to include a great blog will give you more &ldquo;Google clout&rdquo; and help you get ranked higher.\n<\/p>\n<p>\n\t<strong>Benefit #2: More Trust From Customers<\/strong>\n<\/p>\n<p>\n\t<strong>Caused by:<\/strong> An updated design that brings your website into the current age.\n<\/p>\n<p>\n\t<strong>Why this helps:<\/strong> Just as fashion trends go in and out of style, website design does too. And that <a href=\"http:\/\/www.iwantclarity.com\/7-hints-your-website-was-built-in-2001\/\" target=\"_blank\" title=\"7 Hints Your Website Was Built In 2001 \u2013 Updating Old Websites\" rel=\"noopener\">outdated site that you&rsquo;ve had since 2001<\/a> is the internet equivalent of a mullet. A &ldquo;website makeover&rdquo; is like putting on a suit and getting a snappy haircut. Your customers will take you more seriously, your <a href=\"http:\/\/www.iwantclarity.com\/judging-business-cover\/\" target=\"_blank\" title=\"Judging a Business by its Cover\" rel=\"noopener\">website will accurately represent your business<\/a>, and you&rsquo;ll look like a baller.\n<\/p>\n<p>\n\t<strong>Benefit #3: Greater Exposure<\/strong>\n<\/p>\n<p>\n\t<a href=\"http:\/\/www.iwantclarity.com\/wp-content\/uploads\/2015\/03\/mobile-phone.jpg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" alt=\"mobile phone\" class=\"size-medium wp-image-2086 alignright\" height=\"300\" sizes=\"(max-width: 200px) 100vw, 200px\" src=\"http:\/\/www.iwantclarity.com\/wp-content\/uploads\/2015\/03\/mobile-phone-200x300.jpg\" srcset=\"http:\/\/www.iwantclarity.com\/wp-content\/uploads\/2015\/03\/mobile-phone-200x300.jpg 200w, http:\/\/www.iwantclarity.com\/wp-content\/uploads\/2015\/03\/mobile-phone-683x1024.jpg 683w\" width=\"200\" \/><\/a><strong>Caused by:<\/strong> Switching to a responsive site.\n<\/p>\n<p>\n\t<strong>Why this helps:<\/strong> <a href=\"http:\/\/searchenginewatch.com\/sew\/opinion\/2353616\/mobile-now-exceeds-pc-the-biggest-shift-since-the-internet-began\" target=\"_blank\" rel=\"noopener\">With mobile web use now strongly outweighing PC use<\/a>, it&rsquo;s more important than ever to have a responsive website for your business. Responsive websites allow for your site to be automatically resized to fit screens of any size, no matter what device it&rsquo;s being viewed on: laptop, desktop monitor, smart phone, or tablet. By making it easy and convenient to browse your site, you&rsquo;ll be sure to hook customers while you&rsquo;ve got them (the last thing you want is them clicking away because your site doesn&rsquo;t work on their iPhone screen).\n<\/p>\n<p>\n\t<strong>Benefit #4: More Clicks<\/strong>\n<\/p>\n<p>\n\t<strong>Caused by:<\/strong> An awesome pay-per-click (PPC) campaign and fully optimized content.\n<\/p>\n<p>\n\t<strong>Why this helps:<\/strong> Content is definitely worth mentioning again, because it does so much to improve your SEO score (i.e. how highly your page ranks on a site like Google). And better SEO means more exposure and more exposure means more clicks. A PPC campaign helps bring your exposure up to the next level.\n<\/p>\n<p>\n\tSimply put, PPCs are like web-based ad campaigns that focus on a selected keyword. You elect to pay a certain amount (between .50-$1) for every time someone clicks on your ad and Google (or whatever platform you&rsquo;re using) will show that ad to web browsers that it determines are interested (based on their search history). This is way better than the Yellow Pages, because it focuses on a demographic that&rsquo;s already searching for what you&rsquo;re offering.\n<\/p>\n<p>\n\t<strong>Benefit #5: Improved User Experience<\/strong>\n<\/p>\n<p>\n\t<strong>Caused by:<\/strong> A redesigned, re-arranged, simplified website.\n<\/p>\n<p>\n\t<strong>Why this helps:<\/strong> Designing your website for improved artistic quality is one thing (that was benefit #2), but all that design is worthless if your website isn&rsquo;t usable. That&rsquo;s where User Experience (UX) comes in. As much as you want search engines to be impressed by your page, your customers are human, and humans get frustrated by difficult processes.\n<\/p>\n<p>\n\tA website redesign can improve your UX by removing all the confusing visual clutter. By showing people exactly where to click, how to order, and how to contact you, you&rsquo;re removing any obstacles that might drive them to one of your competitors.\n<\/p>\n<p>\n\t<strong>Benefit #6: Increased Social Sharing<\/strong>\n<\/p>\n<p>\n\t<strong>Caused by:<\/strong> Shareable content with social sharing buttons.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do me a favor and try to remember the last time you updated your website. OMG, has it really been that long?! How is it still functioning? Haha, we jest&hellip;<\/p>\n","protected":false},"author":1,"featured_media":339,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[36,47,1],"tags":[],"class_list":["post-359","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-redesign-website","category-responsive-websites"],"rttpg_featured_image_url":{"full":["https:\/\/jsmwebsolutions.com\/blog\/wp-content\/uploads\/2017\/01\/Website-Redesign.jpg",775,492,false],"landscape":["https:\/\/jsmwebsolutions.com\/blog\/wp-content\/uploads\/2017\/01\/Website-Redesign.jpg",775,492,false],"portraits":["https:\/\/jsmwebsolutions.com\/blog\/wp-content\/uploads\/2017\/01\/Website-Redesign.jpg",775,492,false],"thumbnail":["https:\/\/jsmwebsolutions.com\/blog\/wp-content\/uploads\/2017\/01\/Website-Redesign-150x150.jpg",150,150,true],"medium":["https:\/\/jsmwebsolutions.com\/blog\/wp-content\/uploads\/2017\/01\/Website-Redesign-300x190.jpg",300,190,true],"large":["https:\/\/jsmwebsolutions.com\/blog\/wp-content\/uploads\/2017\/01\/Website-Redesign.jpg",775,492,false],"1536x1536":["https:\/\/jsmwebsolutions.com\/blog\/wp-content\/uploads\/2017\/01\/Website-Redesign.jpg",775,492,false],"2048x2048":["https:\/\/jsmwebsolutions.com\/blog\/wp-content\/uploads\/2017\/01\/Website-Redesign.jpg",775,492,false]},"rttpg_author":{"display_name":"Aj","author_link":"https:\/\/jsmwebsolutions.com\/blog\/author\/admin\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/jsmwebsolutions.com\/blog\/category\/featured\/\" rel=\"category tag\">Featured<\/a> <a href=\"https:\/\/jsmwebsolutions.com\/blog\/category\/redesign-website\/\" rel=\"category tag\">Redesign Website<\/a> <a href=\"https:\/\/jsmwebsolutions.com\/blog\/category\/responsive-websites\/\" rel=\"category tag\">Responsive Websites<\/a>","rttpg_excerpt":"Do me a favor and try to remember the last time you updated your website. OMG, has it really been that long?! How is it still functioning? Haha, we jest&hellip;","_links":{"self":[{"href":"https:\/\/jsmwebsolutions.com\/blog\/wp-json\/wp\/v2\/posts\/359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jsmwebsolutions.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jsmwebsolutions.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jsmwebsolutions.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jsmwebsolutions.com\/blog\/wp-json\/wp\/v2\/comments?post=359"}],"version-history":[{"count":3,"href":"https:\/\/jsmwebsolutions.com\/blog\/wp-json\/wp\/v2\/posts\/359\/revisions"}],"predecessor-version":[{"id":6900,"href":"https:\/\/jsmwebsolutions.com\/blog\/wp-json\/wp\/v2\/posts\/359\/revisions\/6900"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jsmwebsolutions.com\/blog\/wp-json\/wp\/v2\/media\/339"}],"wp:attachment":[{"href":"https:\/\/jsmwebsolutions.com\/blog\/wp-json\/wp\/v2\/media?parent=359"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jsmwebsolutions.com\/blog\/wp-json\/wp\/v2\/categories?post=359"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jsmwebsolutions.com\/blog\/wp-json\/wp\/v2\/tags?post=359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}